The E-Myth Enterprise

"This excellent book is a must-read for current and aspiring entrepreneurs." -Booklist Discover how to turn a great idea into a thriving business with The E-Myth Enterprise, using the proven methods that bestselling author Michael E. Gerber has developed over the course of his more than forty years as an entrepreneur and coach. Michael E. Gerber is THE #1 name in small business and his company, E-Myth Worldwide, boasts more than 52,000 business clients in 145 countries. The E-Myth Enterprise shows readers how to get started-because simply coming up with a brilliant business idea is the easy part. The Four Essential Ingredients: Go beyond the numbers to a company that is visually compelling, emotionally resonant, functionally flawless, and financially sound. Five Entrepreneurial Skills: Master the core skills—from Concentration to Communication—that separate true entrepreneurs from technicians trapped in a job of their own making. Process-Oriented Systems: Learn why great companies depend on great processes, not just great people, to deliver predictable, exceptional results every single time. A Business with Conscience: Discover how to build an enterprise that rises above the mundane to create real meaning and value in the world for yourself and your customers.